Stop flying blind on marketing profit.
Every ad platform and revenue source, in one place. See where your apps are making money — and where they're bleeding it.
True Profit
$84,210
Real ROAS
2.84x
Ad Spend
$29,640
Profit Leak
$3,120
Spend vs Revenue · Last 7 days
Profit trajectory +24.6%
Daily Profit Summary
Profit grew +$5,820 vs yesterday. Google is your top earner. DV360 burned -$1.2k on a saturated audience — pause recommended.
Profit by channel
7DProfit leak detected
DV360 · CPI rose 38% over 3 days
Healthy data sync
All 11 sources updated 3 min ago
Budget shift suggestion
Move $4k from DV360 → Google UAC
One source of truth across every ad and revenue platform
The profit leak hidden across your dashboards.
Eight platforms. None of them tell you if you're profitable.
Your data lives in eight different tabs.
Each platform speaks its own language — different currency, timezone, and definition of "performance." The full picture doesn't exist in one place.
You can't match spend to revenue.
Spend lives in ad platforms. Revenue lives in stores. Without a common key across app × country × date, true ROAS is a guess.
By the time you know, it's too late.
Teams catch loss-making campaigns 5–14 days late. At $200K/month in UA, that's $10K–$50K gone before anyone pulls the plug.
$10K–$50K lost
Per loss-making campaign caught 5–14 days late.
Your marketing P&L in four steps.
Connect, unify, analyse, decide — without a data warehouse.
Step 01
Connect your sources
Setup takes ten minutes
OAuth into your ad accounts and revenue sources. No CSVs. No API keys.
- OAuth
- No CSV exports
- No engineering
Step 02
We unify everything
One schema to rule them all
Every platform mapped to one schema — by app, country, date, and currency.
- Unified schema
- App × country × date
- FX-normalised
Step 03
AI analyses your profit
We tell you what matters
Runs every six hours. Flags losers, surfaces reallocation wins, writes the daily summary.
- Every 6h
- Loss detector
- Daily brief
Step 04
You decide, faster
Dashboards built for your role
Founder, marketing, finance — each role sees their signal. Export, share, decide.
- 3 role views
- Board-ready PDF
- Slack digest
Everything you need to know if your apps are actually profitable.
Ten features. One question answered.
Unified Ad + Revenue Ingestion
Every major ad platform and revenue source in one dashboard. Spend and revenue, finally on the same row.
- 4 ad platforms
- 4 revenue sources
- One dashboard
Key benefit: The only tool that reads both sides of the P&L at once.
Sources → unified profit ledger
Synced 3m agoProfit ledger
True ROAS and Profit Reporting
We join spend and revenue at app × country × date and compute net margin. Not a proxy, not an estimate.
- Net margin
- App × country × date
- True ROAS
Key benefit: Know what you actually earned.
MMP-reported ROAS vs True ROAS
AI Loss Detector
AI watches your campaigns every six hours. The moment one turns loss-making, you get an alert.
- Every 6h
- Custom thresholds
- Slack + email
Key benefit: Cut burn within 24 hours, not 14 days.
CPI anomaly · Meta UA_NA_iOS
LeakCPI spiked 38% over 72h while D1 retention dropped 12%.
Estimated 7-day burn if unactioned: $2,840
Founder Dashboard
One screen. Revenue today vs. yesterday, spend efficiency, net margin by app.
- Self-serve
- Glanceable KPIs
- Mobile-friendly
Key benefit: Founders in the data, not in your analysts' calendar.
Founder view · today
Profit today
$11,820
+18%Profit MTD
$284,610
+22%Real ROAS
2.84x
+0.31Leaks
2 active
-$1.2kToday's verdict: Profitable. Scale Google UAC by +15%, pause DV360 line item #4.
AI-Written Daily Profit Summary
A plain-English brief every morning: yesterday's result, top 3 opportunities, top 3 risks.
- Plain-English
- Top 3 ops & risks
- Inbox + Slack
Key benefit: Your daily briefing, written before coffee.
Daily profit briefing · 7:14 AM
Yesterday you spent $29,640 and earned $84,210 — a 2.84x real ROAS, up +18% WoW.
Two campaigns started bleeding overnight on DV360 (LATAM, iOS). Recommended action: pause and shift budget to Google UAC.
Your subscription cohort from May 12 paid back +163% — a record for Q2.
Data Health Score
Freshness, gap detection, and token-expiry alerts on every connector. Trust the number, or know why not.
- Freshness score
- Gap detection
- Token alerts
Key benefit: Never decide on a stale dashboard.
Data health score
83/100
Multi-Currency, Multi-Timezone
Daily FX, per-tenant timezone. Spend in USD, earn in INR, report in IST — correct by default.
- Daily FX
- Per-tenant TZ
- Side-by-side view
Key benefit: Correct profit, anywhere your users are.
Reporting currency · USD
ECB rate · live🇧🇷 BRL
R$ 142.0k
→ $27.8k
🇪🇺 EUR
€ 38.4k
→ $41.6k
🇯🇵 JPY
¥ 4.8M
→ $30.2k
🇮🇳 INR
₹ 21.4L
→ $25.6k
Budget Simulator
Model reallocating 10%, 20%, or 30% of spend before moving a dollar. Projection based on your last 30 days.
- 10/20/30% scenarios
- Last 30 days
- Projected P&L
Key benefit: Reallocation with evidence, not instinct.
Budget simulator · scenario A
Projected profit
+$6,420 / week
Automated Exec Reports
Scheduled PDF or Excel exports for board packs, investor updates, or client reports. No formatting.
- PDF + Excel
- Daily / weekly / monthly
- White-label
Key benefit: 6–12 analyst hours per week, reclaimed.
Q2 · Investor brief
Marketing P&L summary
Profit grew +38% QoQ, driven by Google UAC and subscription cohorts. Two unprofitable channels paused saved $11,840.
Role-Based Dashboards
Marketing sees ROAS. Finance sees net margin. Founders see the top-line and the AI summary.
- Marketing
- Finance
- Founder
Key benefit: Everyone looks at their signal — nobody at noise.
Same data · four lenses
Founder
$11,820 profit today
UA Manager
Google UAC ROAS 3.1x
Finance
Store fees reconciled
Agency
4 client P&Ls ready
The problem is real — and it's expensive.
Industry benchmarks from publishers running real UA budgets.
For a publisher spending $200K/month on UA.
Hours the average analyst spends gluing CSVs together. Every week.
Between a campaign going loss-making and the team noticing.
Uplift from unified measurement vs. platform-reported ROAS.
"MMPs tell you which channel installed the user. RevenueSensor tells you which channel made you money."
The thesis behind RevenueSensor
ROAS benchmark source: AppsFlyer State of App Marketing.
Built for app-first businesses that are serious about profit.
If your revenue runs on paid acquisition into an app — this is for you.
Mobile game studios
Pain
Five UA networks, three monetisation sources, no unified view.
How RevenueSensor helps
One dashboard across every campaign, country, and app.
Subscription app publishers
Pain
90–180 day payback. Finance reconciles store revenue by hand every month.
How RevenueSensor helps
Automated reconciliation and cohort-level payback tracking.
Multi-app publishers
Pain
5–25 apps. The portfolio P&L only lives in someone's head.
How RevenueSensor helps
Cross-portfolio view by app, channel, and country — no warehouse needed.
Performance agencies
Pain
Hours each week building client reports from platform exports.
How RevenueSensor helps
Automated, white-label client reports under your brand.
Pricing — announcing at launch.
Transparent pricing, tied to real ROI. Waitlist members get early-access rates at launch.
Free Forever
No credit cardBest for: indie developers and solo app makers getting started.
- 1 app
- 2 ad accounts
- 3 connectors
- 30-day data retention
- No credit card required
Starter
Coming soonBest for: small studios with 1–4 apps and a real UA budget.
- 3 apps
- 5 ad accounts
- 6 connectors
- Basic AI insights
- Email support from day one
Growth
Most popularBest for: multi-app publishers and subscription apps scaling fast.
- 15 apps
- 20 ad accounts
- All connectors
- Full AI insights
- Slack digest
- Budget simulator
Enterprise
Coming soonBest for: performance agencies and large publishers managing $500K+/month.
- Unlimited apps and accounts
- Custom connectors
- White-label
- Dedicated CSM
- SLA
Free tier on every plan. No credit card. Join the waitlist to lock in launch pricing.
No — and it's not trying to. MMPs are attribution tools; they answer "which channel caused this install?" RevenueSensor is a profitability tool; it answers "which channel made me money?" The two are complementary. We integrate with Singular and Tenjin as data sources, and AppsFlyer / Adjust integrations are on the roadmap.
Stop guessing. Start knowing.
Put your marketing P&L on autopilot. No credit card, no commitment.
- Early access at launch
- Launch pricing locked in
- Cancel anytime